$408,073 RAISED SO FAR

MAKE A DIFFERENCE TO AUSTRALIAN LIVES

Asahi Lifestyle Beverages and its retail partners are jointly donating 10c from each participating bottle sold to The Smith Family, OzHarvest, The ACPO Foundation or Movember*, and donating 10c evenly to Whitelion, ReachOut Australia and Black Dog Institute (up to $100,000 total) for each participating bottle sold in KFC outlets. 

By being a part of THE BIG GIVEBACK today, you’re helping to make a real difference.

 *The choice of charity is pre-determined by where the eligible product is purchased, as displayed at point of sale.
PROUDLY INITIATED BY
Asahi Lifestyle Beverages logo
PER BOTTLE
10c donation is split evenly between these 3 charities.

Asahi Lifestyle Beverages and its retail partners are jointly donating 10c from each participating bottle sold to The Smith Family, OzHarvest, The ACPO Foundation or Movember*, and donating 10c evenly to Whitelion, ReachOut Australia and Black Dog Institute (up to $100,000 total) for each participating bottle sold in KFC outlets. 

By being a part of THE BIG GIVEBACK today, you’re helping to make a real difference.

*The choice of charity is pre-determined by where the eligible product is purchased, as displayed at point of sale.

2020CLICK HERE TO SEE HOW YOU’VE HELPED 2020 CLICK HERE TO SEE HOW YOU’VE HELPED

Whitelion is a non-profit youth organisation with a vision for a world where ‘no young person is left behind’. Whitelion exists to address youth social isolation and unemployment by providing a number of programs that help build positive connections and pathways to work for young people at risk. In these programs, Whitelion youth workers help young people overcome barriers to realise their full potential by believing in themselves – their strengths, resilience and courage. Youth workers support young people by helping them re-engage in school; helping them become work-ready; placing them in jobs and helping them reconnect with family and culture. This enables them to build up confidence as young adults, who are motivated to make positive change.

Whitelion knows that when a young person has positive self-regard and is able to connect positively with others, they are more likely to re-engage with school or move towards work, and in turn contribute meaningfully to the community.

Every $2,500 raised will give young people access to vital support from a Whitelion youth worker for up to six months. Whitelion helps young people at risk with their immediate needs to ensure they are safe and stable, while maintaining our focus on their future. By helping them form positive connections and pathways to work we are providing them with the tools they need to thrive independently as adults and break cycles of disadvantage.

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1 in in 5 people will experience symptoms of mental illness in any given year – in Australia, that’s around 5 million people. And roughly 60% of these people won’t seek help. When you donate to Black Dog Institute, you’re joining a movement of people who share a vision for a mentally healthier world.

Black Dog Institute is driven by science, compassion and action. They are born from science with research central to everything they do and driven by compassion as they listen and learn from those with first-hand experience of mental illness. Their efforts result in action, programs and tools are created to reduce suicide rates across communities, improve symptoms for individuals and prevent problems before they start.

Areas of strength include suicide prevention, digital mental health, workplace mental health, new treatments and prevention in young people. Their unique approach allows them to quickly turn world-class scientific findings into clinical services, education programs and e-health products that improve the lives of people with mental illness.

Together, we can make a real difference including reducing the severity and incidence of mental illness, actively reduce suicide rates, destigmatise mental illness, and empower everyone to look after their mental health.

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Did you know that 1 in 4 young people is currently experiencing a mental health difficulty? But 70% of those who need help don’t actually get it. After friends and family, the internet is the first place young people turn to for information and support. That’s where ReachOut comes in.

ReachOut’s information, stories and tools help young people navigate through whatever life throws at them, and our online peer-support forums are a safe space where young people can give and get support from each other.

ReachOut is the perfect place to go when a young person needs help making sense of complicated stuff in their life, and to make a connection while doing it.

In the last 12 months, with the support of people like you, we’ve been able to put ReachOut’s information and tools in the hands of thousands of young people, who now feel less alone and more able to deal with whatever is going on for them.

And with your help, hundreds more young people have found hope through the ReachOut Forums, developing confidence to try new strategies to improve their wellbeing.

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From humble beginnings in Melbourne, Movember is now the leading charity changing the face of men’s health on a global scale.

Mental health and suicide prevention, prostate cancer and testicular cancer – Movember are taking them all on.

Why? Because men’s health is in crisis. Men are dying on average 6 years earlier than women, and for largely preventable reasons.

Unchecked, prostate cancer rates will double over the next 15 years. Globally, testicular cancer is the most common cancer among men aged 15-39 years of age. And across the world, one man dies by suicide every minute of every day, with males accounting for 75% of all suicides. In Australia, that means we lose 7 men a day to suicide.

Movember are on a mission: to stop men dying too young. Well-known for moustache season, Movember is more than a month. These Mo’s are working year-round to fund and deliver ground-breaking men’s health projects, shake up men’s health research, and transform the way health services reach and support men. Every whisker of credit goes to the incredible Mo community. With their support, Movember have funded over 1,250 men’s health projects in 20 countries.

And they’re just getting started, because there’s so much more to do. Join the movement, and help more men live happier, healthier and longer lives.

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APCO is a family run independent chain of petrol and convenience stores started by Ron and Margaret Anderson in Warrnambool 50 years ago.

In 2013 the four sisters had an idea that APCO, could do more for the communities in which they lived and worked. They decided if they pooled the collective resources of the APCO chain and leveraged off the large network of suppliers and customers they could raise some much-needed money for all our communities.

All the retail partners were already supporting local sporting and community clubs, but it was felt we could do more if we banded together as a group so FUEL FOR A CAUSE began! We want to spread some kindness through our communities and often the people we help do not fall under anyone’s umbrella. Families with desperately ill children, families who have lost a parent, or a project within the community that will help others. The past 12 months have seen us donate to families who lost everything in the bushfires, to families touched by cancer and projects like Hope Bereavement, Geelong mums and Barwon Health. We have handed out over 800 care packs during covid-19 to help those who been impacted by the virus.

The APCO Foundation have donated over $750,000 back into the community over the past 7 years. The support of our local and corporate community is very important to us and without their valued support we could not help those in need and continue to spread kindness.

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OzHarvest is Australia’s leading food rescue organisation, with a driving purpose to Nourish Our Country. Founded by Ronni Kahn in 2004, it began with a simple concept to rescue good food that would otherwise go to waste and deliver it to people in need.

Starting in Sydney with one van, OzHarvest now operates nationally and has delivered over 180 million meals and saved 60,000 tonnes of food from landfill. Each week, OzHarvest rescues more than 250 tonnes of quality surplus food from more than 3,500 food donors including supermarkets, restaurants, cafes, hotels, retailers and food outlets.

It then delivers directly to more than 1,500 charities that feed vulnerable Australians, who now have access to a wider supply and variety of fresh and cooked food. Since the beginning of March 2020, OzHarvest began offering a number of emergency food relief programs including cooked meals, hamper hubs and mobile markets supporting bushfire affected areas.

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Once again, we are delighted to be joining forces with The Smith Family to support the education of young Australians in need and provide them with the best chance for a better future. Together, we're helping them get the education they deserve by providing financial support for school essentials, personal support from a dedicated team member at The Smith Family who helps them get to school and stay at school, and access to additional learning programs tailored to each child’s needs. 

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